About IBD
Founded in 2021, Informed by Data, LLC is a WBE-certified firm that empowers businesses with clarity, confidence, and certainty. We help organizations harness their data to make informed, impactful decisions that drive success.
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At Informed by Data, you are more than a client. We immerse ourselves in your challenges, seeing them through your perspective and those you serve. Whether providing actionable steps for independence or embedding ourselves into your daily processes for hands-on support, we are committed to helping your business thrive with data-driven insights.
My Story
My journey has been anything but traditional. I started my career in healthcare, later transitioning to social services helping vulnerable clients with housing, food, and stability while navigating life as a single mom. My own struggles made me relatable to the people I served, and that connection became the foundation of my work.
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Over time, I transitioned from case management to data management—a shift I never expected. While studying radiology, I discovered a passion for data and its potential to transform. This newfound perspective allowed me to see systemic gaps and sparked my desire to leverage data to drive meaningful change.
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Fueled by curiosity and a commitment to solving real problems, I pursued a degree in Data Analytics. With the encouragement of my husband, I turned my insights into action and founded a business dedicated to bridging the gap between data and decision-making. Today, I’m proud to help organizations find clarity and create impact, one story and one decision at a time.
Member
St. Johns County Chamber of Commerce